Description
Here is a cleaner Upwork version you can post directly: Title: Meta Pixel + CAPI Tracking Expert Needed for WordPress / Regiondo / GTM We need an experienced tracking specialist to urgently fix an existing Meta Pixel and Conversions API setup for a WordPress website using Regiondo as an external booking system. This is not a basic Pixel installation. We already have most of the tracking structure in place, but Meta is still reporting inaccurate Purchase and AddToCart events. Website: https://boats2sail.com Current setup: • WordPress website • Regiondo booking and payment system • Google Tag Manager • Meta Pixel • Meta Conversions API • PixelYourSite • Existing GA4 ecommerce tracking The client sells sailing courses and receives a relatively high number of bookings, so the tracking needs to be reliable enough to make advertising decisions based on ROAS. **Main problem** Meta currently receives Purchase and AddToCart events, but the data cannot be trusted. The original problem was that many Purchase and AddToCart events were received without proper conversion values. We connected the Regiondo ecommerce dataLayer events to Meta through GTM and confirmed that Regiondo provides product data, EUR currency and values. However, we then discovered another issue. Regiondo appears to push some ecommerce events multiple times during the booking flow. We added logic to reduce duplicate AddToCart events and used the Regiondo transaction ID to prevent the same Purchase from being sent repea