Description
About the Project I run a WooCommerce ecommerce store on WordPress and am experiencing a significant discrepancy between Meta Ads Link Clicks and Landing Page Views. Currently, approximately 50% of Meta link clicks are not becoming Landing Page Views. I need an experienced WordPress/WooCommerce performance specialist to identify the root cause and fix the underlying technical issues. This is NOT simply a request to improve PageSpeed scores. I need someone who can investigate the complete journey: Meta Ad → Link Click → Website → Landing Page → Meta Landing Page View Website Stack WordPress WooCommerce Elementor Porto Theme Meta Pixel Meta Ads Mercado Pago Multiple WooCommerce plugins/integrations CDN/cache configuration Mobile-heavy traffic WHAT I NEED YOU TO INVESTIGATE META ADS → LANDING PAGE TRACKING Determine why there is such a large difference between: Link Clicks → Landing Page Views Check: Meta Pixel implementation PageView event Landing Page View tracking Pixel loading Browser-side tracking Conversion API, if applicable Event duplication Consent/cookie behavior Meta parameters Redirects after ad clicks URL parameters Tracking failures on mobile/Safari WEBSITE PERFORMANCE Audit the website specifically for real-world loading performance, particularly on mobile. Check: TTFB Server response time Core Web Vitals LCP INP CLS JavaScript execution Render-blocking resources CSS Elementor assets Porto Theme assets WooCommerce scripts Image optimization Lazy loading Font loadi