Description
We need an experienced WordPress performance specialist who can begin immediately and complete the initial work this week. Our company, Sarah’s Spanish School, provides Spanish programs to schools and districts. Our website receives valuable organic traffic from principals, superintendents, curriculum directors, and other school leaders. We are expecting a significant increase in website traffic next week from email campaigns, direct mail, advertising, and our existing Google rankings. Our immediate goal is to make sure the website loads quickly and reliably and that visitors can easily book a call. Immediate Priority for This Week We need you to: Diagnose the main causes of slow website performance Improve mobile and desktop loading speed Review caching, plugins, theme files, scripts, images, fonts, database performance, and hosting configuration Fix the highest-impact performance issues Verify that contact forms and booked-call links work correctly Verify GA4, advertising pixels, and conversion tracking Check the most important pages for obvious mobile, layout, navigation, or conversion problems Complete all work on staging first Create a full backup and rollback plan before deployment Provide before-and-after performance reports This is an established website with strong SEO rankings and meaningful organic traffic. Performance improvements must not damage rankings, indexed pages, tracking, forms, or the booked-call process. Do Not Change Without Approval Do not change any